About Shawna Mulford
Shawna Mulford is a hard working mom, school psychologist, small business owner, community advocate, and has proven time and again, she is not afraid to do what it takes to strengthen a team, a company or even a community.
Raised in Ocean City to parents Ginny and Bill, Shawna attended the local high school, where her activism began. During her senior year at OCHS, she defended students’ rights and brought alumni and students together for projects to improve the school environment. Her efforts were acknowledged city-wide as she was named one of “Ocean City’s 10 Most Interesting People,” by the Gazette Publication.
A recipient of an academic/community leader scholarship from the University of South Florida, Shawna earned her BA in Psychology. Keeping busy on campus, Shawna coordinated Homecoming events and USF’s Parents Weekend for more than 4,000 attendees. She continued her activism locally in Tampa and statewide on behalf of the Florida college students. Serving as the state Florida Student Association State Chair of Governmental Affairs, Shawna spent spring breaks in Tallahassee advocating students’ rights.
If you are interested in finding out more about Shawna Mulford's accomplishments and qualifications for Upper Township, please download and view her resume.
She initiated a bill to make collegiate textbooks tax exempt and successfully lobbied for a zero increase in tuition for public universities. She went onto participate in the infamous 2000 presidential election in Florida, creating Wake Up Wednesday, a statewide voter registration drive, signing up more than seven thousand new voters statewide in a single day. Taking political action a step further, Shawna devised the R.E.V. campaign – urging students to Register – Educate themselves on the issues, and – Vote, organizing statewide caravans that drove more than three thousand students to the polls on Election Day 2000. She was honored with multiple awards for academics and service at the University of South Florida. Shawna contributed her governmental knowledge to the editing and updating of the supplemental textbook, “Florida Government,” used throughout Florida in community colleges.
Her first job out of college put her degree to good use conducting psychological assessments at the Moffitt Cancer Research Center. Shawna soon branched out to public relations and marketing with both the Tampa Bay Builders Association (TBBA) and Creative Events (CEA) Marketing. During her tenure at TBBA, membership numbers lead the state and Shawna’s strategies for association building were published with the Florida Home Builders magazine. While at CEA, Shawna oversaw the successful marketing and event campaign for the builder featured on the television show “Extreme Makeover: Home Edition.” On this episode, “The Dolan Family” in 2005, a victim left blind from a Radio Shack robbery received a brand new home, tailored to enhance his other senses. Shawna coordinated events that led to multiple donations and statewide support for the Dolan family (and she was included on the episode!).
After running several successful Florida builder marketing campaigns, Shawna began working in the home building industry, with national builder Lennar Homes in Tampa as a general sales manager and a local custom builder, Shimberg Homes, as their Director of Sales and Marketing. In 2008, she returned home to the South Jersey area and with the help of her family, began a family of her own giving birth to twins. As a single mother raising her children, Shawna learned the value of how “it takes a village.” For her part in giving back, Shawna became active both in the community and in building a small business. She participated with initiatives with the Community Arts Project of Ocean City and co-created the Ocean City Alumni Association which produced the first (of many!) All Class Reunions for Ocean City High School, bringing together multi generations of people and honoring our local community’s best. The Alumni Association gives out annual scholarships to Ocean City graduating seniors, investing in our community’s future. Simultaneously, she began reshaping and building what eventually became Let’s Party Events, South Jersey’s premier kids event entertainment company. At its height in 2019, Let’s Party Events employed 27 cast members and produced over 400 events throughout South Jersey Communities, including Downtown Ocean City, Avalon, Sea Isle and Upper Township and supported more than 60 philanthropies and local charities. Shawna was responsible for creating Upper Township’s Spring Fling Egg Hunt, the Family Fallfest and coordinated several successful 4th of July Festivals, expanding the fireworks show into a community festival at Amanda’s Field. Some locals may remember trivia nights at the Deauville, where Shawna hosted the crowd for years. When a local child on dialysis could not receive her “Make-A-Wish” trip to Disney, Shawna rallied a community to bring Disney to her doorstep with a community car parade (during the pandemic) for a magical birthday celebration, featured on local and national news.
Championing child advocacy for both personal and professional reasons, Shawna enrolled in Rowan University’s School Psychology Program, graduating summa cum laude with a Masters and an Educational Specialist Degree; earning her certificate to become a school psychologist. She has since continued her education with a Supervisor Certification and is working on applications for a doctoral program. Employed with the Little Egg Harbor School District at the George J. Mitchell Elementary School, Shawna works with the child study team and is a member of the National Education Association, the New Jersey Association of School Psychologists and the National Association of School Psychologists, and proudly holds a NCSP certification (Nationally Certified School Psychologist). Locally, Shawna has always helped families in the township with special education advocacy for their children in need.
Shawna lives in Sunset Acres with Rocco, her significant other who is also dedicated to the community as he is the head of the Masonic Lodge of Ocean City and a member of the Star Lodge in Upper Township. Together, they raise three children: Vivian, a kindergartener and Taylor and Jackson, 7th grade twins, both National Junior Honor Society Students.
Shawna’s contagious energy, spirit and commitment to the community are poised to meet the opportunity for serving Upper Township as a committee person. Honored to be running with Lenora Bonifante-Kodytek and Cricket Denton Brennan; Shawna is looking forward to the hard work ahead and the stronger community in our future.